Gardencity Seoul SNS contents & marketing

Digital Brand Marketing, YouTube & Instagram Content Strategy
2044577191937762766-top-image

CLIENT

SEOUL

YEAR

2025

SERVICE

Digital, Branding, Marketing

<Major achievements>

- Planning and producing a total of 408 contents per year in 2025

- Strengthen brand awareness by introducing various and trendy formats such as FOOH, entertainment-type contents, and emotional shortforms

- Reach channels with multi-channel operations and short-form-oriented confidence strategies, expanding influence

- Approximately 1.82 million cumulative views of channels in 2025

- New Global Channel Opens to Gain About 6,000 Global Target Followers

Beyond simple policy promotion, we have established strategic brand communication channels to recognize Seoul as a 'Garden City'. To this end, we have established an integrated Yoon Young system that organically links YouTube, Instagram (national/global), and blogs, and have expanded the scope of channel reach and content influence by developing short-form-oriented diffusion strategies.

It laid the foundation for easy recognition of the garden using FOOH, planned contents, and various short-form forms, and established itself as a communicative channel by utilizing the content structure participating with supporters.

2287740737508801743
4291640888800842136
964617456159879914
3885274506744336890
446138038170659372