At the Korea Memorial Festa in June 2026, BOBORUN expanded from an online running game into a motion-based interactive experience in the physical event space. Using Kinect-powered motion recognition, visitors could control the game through their own body movements without a separate controller, running alongside the characters and completing missions in real time. The activation attracted a wide range of participants, from children to international visitors, generating approximately 830 on-site experiences and queues of up to 90 minutes.