AI contents of 'Hechi and Soul Friends' in Seoul
Digital Brand Marketing
CLIENT
SEOULYEAR
2026SERVICE
Digital, Branding, Marketing, AIProducing AI contents using Seoul City character 'Hechi and Soul Friends'
Set in the background of the Yeouido Hangang Fireworks Festival, Seoul's representative festival, the lively release content where the characters seem to be in the real world, and the short story of each character
RECENT PORTFOLIOS
ALPHA DRIVE ONE Comeback AR Campaign 'Capture the BEAST Mission'
ALPHA DRIVE ONE Comeback AR Campaign 'Capture the BEAST Mission'
An AR game that extends the album universe into reality
Baskin-Robbins New Product Digital Campaign
Baskin-Robbins New Product Digital Campaign
AI & AR-Powered Brand Universe Experience Campaign
Lotte Chilsung AR Campaign ‘New Chilsung Cider Giant Vending Machine’
Lotte Chilsung AR Campaign ‘New Chilsung Cider Giant Vending Machine’
An AR game celebrating the renewed Chilsung Cider
American Tourister AR Pop-up Campaign
American Tourister AR Pop-up Campaign
Customer Experience Marketing to Celebrate the New Product Launch
KT Wiz 'AI Cheerful'
KT Wiz 'AI Cheerful'
An interactive campaign that uses AI technology to generate and print personalized cheering images in real time
Suwon KT Wiz Park 'Galaxy Fold 7 AR'
Suwon KT Wiz Park 'Galaxy Fold 7 AR'
A real-time mobile participation event combining the stadium’s AI billboard with AR